They have mascots. When it comes to Olympics or Expo, that's normal anywhere in the world. But in China only the biggest of companies actually have logos. Everybody else bets on the power of mascots. Mascots have long tradition. Gateways to ancient palaces are guarded by lions, dragons swirling across walls and columns protect temples.
Sorry, rest of this article is not available in English. Yet.
Cukrárna, Shanghai
Maskoti nějakých her, Guangzhou
Juice bar, Guangzhou
Convenience store at Pudong Airport, Shanghai
Hello Pizza, Shanghai
Pacman, Shanghai
Gluttonous Cat Fastfood, Shenzhen
Happy Lemon Juicebar, Guangzhou
Neoglory Jewellery,
Top Expo 2010, bottom Aliens
Birthday Cake Express, Guangzhou
Top mobile phones,
Metro, Guangzhou
Little Sheep, chain of hotpot restaurants
Coffeehouse / teahouse, ChengduMy name is yan plíhal. I am photographer and designer.
yan plíhal
email yan@mupymup.cz
telephone +420 776 859 383
Collaborative blog. It's all web 2.0, including tags, rounded corners and AJAX widgets. GOTO
Articles on information architecture, usability, branding, advertising, trends on the web and what... GOTO
Martens are working hard increasing chaos and so they should be supported. GOTO